We create category defining products and experiences through integrated, end-to-end expertise.
    Digital UX/UI
    We work with leading and emerging brands.
    Hoover logo
    Diebold logo
    Honeywell logo
    Gojo logo
    Avery Dennison logo
    FedEx logo
    Moen logo
    Steris logo
    Invacare logo
    Midea logo
    Rubbermaid logo
    GE logo
    Bosch logo
    ABB logo
    Kimberly-Clark logo
    MicroAire logo
    Remington logo
    Ring logo
    ThermoFisher Scientific logo
    Wrigley's logo
    Sherwin Williams logo
    Graco logo
    Owens Corning logo
    Hefty logo
    Little Tikes logo
    Step 2 logo
    Nestle logo
    Kirby logo
    Hasbro logo
    Fisher-Price logo
    Our Story
    SmartShape Design was founded in 1989 by Mike Maczuzak. Headquartered in the heart of Downtown Cleveland, SmartShape's beginnings were richly steeped in industrial design. As our team and clientele grew, so did our service offerings. Due to the nature of design and engineering being so interdependent, we added full mechanical engineering capabilities to our portfolio of services in 2001, along with digital UI/UX shortly after in 2009. Our combined services method allows us to work hand-in-hand with clients to develop category-defining products and experiences. We offer integrated concept to market expertise, allowing us to assist companies and clients at any stage of the product development process.

    We are makers, doers and creatives.
    CEO & Founder
    Director, Design & User Experience
    Director, Engineering & Regulatory Specialist
    Director, Digital Interaction
    Principal Designer
    Sr. Mechanical Engineer & Project Manager
    Senior Industrial Designer & UX/UI Specialist
    Sr. Mechanical Engineer
    Director, Accounting & China Operations
    Manager, Prototyping & Production
    Manager, Tooling & Manufacturing
    Specialist, Tooling Design & Injection Molding
    Manager, Shenzhen Office
    Luke Hillebrecht
    Sr. Mechanical Engineer
    UX & Service Design Lead
    Together we can do so much.
    Events, News & Insights